Create new sources of revenue from inside your organisation

Uusía gives people across your organisation a way to identify, develop and test opportunities that could become new products, services or sources of revenue.

Explore Pilot

Explore pliot

Your organisation has more potential than your innovation team can explore.

The people who understand your customers, products and operations are spread throughout the organisation. They see things that could become new products, services and businesses, but most of those opportunities never get beyond the person who noticed them.

The problem is capacity. A central innovation team can only explore so many opportunities at a time.

Uusía gives your organisation a way to involve many more people in exploring what could come next.

Explore more opportunities without building a bigger innovation team.

Most innovation teams work within a fixed capacity. They can only investigate a limited number of opportunities at any one time.

Uusía increases that capacity by enabling people across the organisation to explore opportunities they encounter through their work.

Put more opportunities into play

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Reduce The Risk Of New Venture Development

Put more opportunities into play

Instead of asking a small innovation team to find and develop every opportunity, Uusía enables people across the organisation to work on opportunities they see through their customers, markets and day-to-day work.

Build a much larger pipeline

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Reduce The Risk Of New Venture Development

Build a much larger pipeline

When more people can explore opportunities, the organisation can pursue many more potential sources of growth at the same time. The central team can then focus its resources on the opportunities that show the strongest evidence of potential.

From observation to opportunity

People see things through their work that could become commercially valuable. Uusía gives them a structured way to develop those observations, test them with customers and establish whether there is something worth pursuing.

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Find opportunities

People identify opportunities through what they know about customers, products, operations and markets.

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Develop the opportunity

They work out what the opportunity could become and build something specific enough to put in front of customers.

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Test it with customers

They find out whether customers actually value it, rather than relying on internal opinion.

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Decide what happens next

The evidence gives the organisation a basis for deciding which opportunities to develop, change, park or stop.

The Pilot Programme

The five-month pilot gives your organisation a practical way to test distributed revenue creation.

We work with selected teams to uncover opportunities already visible inside the business, develop the strongest ones and take them into the market.

Stage 1 · Opportunity mapping

2 months

We work with selected teams to identify customer problems, operational inefficiencies and unmet needs already visible inside the organisation.

Outcome: A pipeline of opportunities ready to be developed and tested.

Stage 2 · Venture testing

3 months

Selected opportunities are developed into propositions and taken to customers. Teams use what they learn to refine the opportunity and establish whether there is enough evidence to take it further.

Outcome: A small number of opportunities with evidence of customer interest and a clear basis for the next investment decision.

Frequently Asked Questions

Is Uusía another employee ideas platform?

Does this replace our innovation team?

Do employees need to be innovators or entrepreneurs?

How is success measured?

Who owns the intellectual property?

How much time is expected from employees?

Who decides which opportunities get developed?

Ready to explore a pilot?

Every organisation is different. The first step is a conversation about where Uusía fits, the challenges you're trying to solve, and whether a pilot makes sense.

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