Your income may have plateaued. Your ambitions have not.
Your income may have plateaued.
Your ambitions have not.
Your income may have plateaued. Your ambitions have not.
Your income may have plateaued.
Your ambitions have not.
Uusía helps experienced professionals turn their experience, skills and knowledge into new sources of income.
Uusía helps experienced professionals turn their experience, skills and knowledge into new sources of income.
And it's not just about the money
And it's not just about the money
You've stopped progressing
You've stopped progressing
You've reached a point where there isn't much further to go in your current role.
You've reached a point where there isn't much further to go in your current role.
The work feels predictable
The work feels predictable
You know how to do the job. The challenge, learning and excitement have started to wear off.
You know how to do the job. The challenge, learning and excitement have started to wear off.
Your experience isn't fully used
You don't feel like
any of this matters
You've built years of judgement and expertise, but much of it is still being used in the same narrow context.
You've built years of judgement and expertise, but much of it is still being used in the same narrow context.
You still want more
You still want more
You have things you want to do, places you want to go and a lifestyle you want to afford.
You have things you want to do, places you want to go and a lifestyle you want to afford.
So where does the next source of income come from?
So where does the next source of income come from?
Your experience has value beyond your job
Your experience has value beyond your job
You aren't starting from zero. You have decades of experience, knowledge, connections and lessons learned.
You aren't starting from zero. You have decades of experience, knowledge, connections and lessons learned.
The question is: what else could you do with it?
The question is: what else could you do with it?
Uusía helps you identify those possibilities, test them and build the ones that work.
Uusía helps you identify those possibilities, test them and build the ones that work.
Find it. Test it. Build it.
Find it. Test it. Build it.
Three products. One progression.
Three products. One progression.
Opportunity Mapping
Opportunity Mapping
In one session, identify an opportunity worth pursuing.
You don't have a firm idea yet and want to explore your opportunities.
You don't have a firm idea yet and want to explore your opportunities.
£29
£29
1 week
Surface opportunities from your experience and network.
Surface opportunities from your experience and network.
Surface opportunities from your experience and network.
Evaluate them using the Uusía method.
Evaluate them using the Uusía method.
Evaluate them using the Uusía method.
Explore the strongest opportunity in depth.
Explore the strongest opportunity in depth.
Explore the strongest opportunity in depth.
Define one opportunity worth pursuing.
Define one opportunity worth pursuing.
Define one opportunity worth pursuing.
Learn more
Opportunity Validation
Opportunity Validation
Turn an opportunity into an offer people will pay for.
You already have an idea but want to know if it will work.
You already have an idea but want to know if it will work.
£149
£149
3 weeks
Shape your opportunity into something people want to buy.
Shape your opportunity into something people want to buy.
Shape your opportunity into something people want to buy.
Put it in front of potential buyers.
Put it in front of potential buyers.
Put it in front of potential buyers.
Get people to commit to your offer.
Get people to commit to your offer.
Get people to commit to your offer.
Deliver your offer and learn what customers value.
Deliver your offer and learn what customers value.
Deliver your offer and learn what customers value.
Opportunity Accelerator
Opportunity Accelerator
Build something big enough to change your life.
You've already validated your idea and want to start building it out.
You've found something that works and want to take it further.
£299
£299
4 weeks
Build something you can take into the world and start selling.
Build something you can take into the world and start selling.
Build something you can take into the world and start selling.
Open up new channels for customer acquisition.
Open up new channels for customer acquisition.
Scale up customer acquisition.
Identify the funding to fuel your growth.
Identify the funding to fuel your growth.
Identify the funding to fuel your growth.
Turn your early success into something bigger.
Turn your early success into something bigger.
Turn your early success into something bigger.
Not sure where to start?
Talk to Fred about your situation and whether Uusía is right for you.
How Uusía works
You don't sit through a course. You build something week by week.
You don't sit through a course. You build something week by week.
You work on your own opportunity, with a structured process, live guidance and other professionals going through the same journey.
You work on your own opportunity, with a structured process, live guidance and other professionals going through the same journey.
Start with the Uusía workspace
Start with the Uusía workspace
Start with the Uusía workspace
Your workspace gives you the process, tools and guidance you need for the stage you're at. You work through each step and build your opportunity as you go.
Your workspace gives you the process, tools and guidance you need for the stage you're at. You work through each step and build your opportunity as you go.
Your workspace gives you the process, tools and guidance you need for the stage you're at. You work through each step and build your opportunity as you go.
Meet with Fred
Meet with Fred
Meet with Fred
Meet live each week, either one-to-one or in a small group depending on your preference. Bring what you've been working on, talk it through and get practical feedback on what to do next.
Meet live each week, either one-to-one or in a small group depending on your preference. Bring what you've been working on, talk it through and get practical feedback on what to do next.
Meet live each week, either one-to-one or in a small group depending on your preference. Bring what you've been working on, talk it through and get practical feedback on what to do next.
Take it into the real world
Take it into the real world
Take it into the real world
You're not just completing exercises. You talk to people, test ideas, put offers in front of potential customers and see what happens.
You're not just completing exercises. You talk to people, test ideas, put offers in front of potential customers and see what happens.
You're not just completing exercises. You talk to people, test ideas, put offers in front of potential customers and see what happens.
About Uusia
About Uusia
I'm Fred — a venture builder, entrepreneur and former bank CEO.
I'm Fred — a venture builder, entrepreneur and former bank CEO.
I'm Fred — a venture builder, entrepreneur and former bank CEO.
I've worked with hundreds of startups and founders, building ventures and helping turn opportunities into businesses through organisations including Innovate UK, UDD Ventures and Guil Ventures.
I've worked with hundreds of startups and founders, building ventures and helping turn opportunities into businesses through organisations including Innovate UK, UDD Ventures and Guil Ventures.
I don't believe a person's ability to create value should be limited by their job.
I don't believe a person's ability to create value should be limited by their job.
Uusía is built on that belief: that the experience, skills, knowledge and relationships you've built throughout your career can be the starting point for something of your own.
Uusía is built on that belief: that the experience, skills, knowledge and relationships you've built throughout your career can be the starting point for something of your own.






Frequently Asked Questions
Frequently Asked Questions
Frequently Asked Questions
Do I need to have a business idea?
Do I need to quit my job?
Is this for entrepreneurs?
What if I already have an idea?
How much time do I need?
Is this just another online course?
Who is Uusía for?
What could you build?
What could you build?
Most professionals spend years wondering whether they could do something different with what they know.
Most professionals spend years wondering whether they could do something different with what they know.
Uusía gives you a way to find out without giving up the security you have today.
Uusía gives you a way to find out without giving up the security you have today.
Find out what's possible

